Multiculturalism
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Against the uniformity: Ford and Renault take on the market leader Ducato. How do the Italian Kentucky Country LG based on the Master and the French Chausson Flash 627 on the Transit fare against the German Bürstner Nexxo t 690 G on the Ducato?
The distribution of roles is clear. Fiat has dominated the motorhome market for years with the Ducato. A market share of around 75 percent speaks volumes. Ford is trying to regain lost market share with the new Transit, while Renault leads a niche existence in the caravanning sector. Despite Fiat's market dominance, there are still manufacturers who produce their motorhomes on Renault Master and Ford Transit.
