{"id":25489,"date":"2024-10-07T11:36:57","date_gmt":"2024-10-07T09:36:57","guid":{"rendered":"https:\/\/ahorn-camp.de\/?p=25489"},"modified":"2024-10-07T11:36:57","modified_gmt":"2024-10-07T09:36:57","slug":"table-ronde","status":"publish","type":"post","link":"https:\/\/ahorn-camp.de\/fr\/podiumsdiskussion\/","title":{"rendered":"Table ronde avec des invit\u00e9s de marque chez Ahorn Camp"},"content":{"rendered":"<div class=\"wpb-content-wrapper\" id=\"wpb-content-root\"><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><strong>Le tourisme, facteur \u00e9conomique en Rh\u00e9nanie-Palatinat, avec le ministre de l'\u00c9conomie Daniel Schmitt<\/strong><\/p>\n<p><strong>Spire.<\/strong> Hier, le 25 septembre 2024, une table ronde intitul\u00e9e \u201e Le tourisme en Rh\u00e9nanie-Palatinat : un moteur \u00e9conomique r\u00e9gional\u2026 et bien plus encore ! \u201c s\u2019est tenue au si\u00e8ge social de Ahorn Camp \u00e0 Spire. Des experts issus des secteurs de l\u2019\u00e9conomie, du tourisme, de l\u2019h\u00f4tellerie et du camping ont \u00e9chang\u00e9 avec l\u2019invit\u00e9e d\u2019honneur Daniela Schmitt, ministre de l\u2019\u00c9conomie, des Transports, de l\u2019Agriculture et de la Viticulture, sur les d\u00e9fis et les opportunit\u00e9s actuels de ce secteur. Outre Mme Schmitt, Mario Daum (Agence de d\u00e9veloppement \u00e9conomique de Spire), J\u00fcrgen Vogel (Chambre de commerce et d\u2019industrie du Palatinat), Alexander Reichmann (Ahorn Camp GmbH), Eric Kunz (H\u00f4tel-Restaurant Kunz) et Christian Heck (H\u00f4tel am Wartturm), ainsi que pr\u00e8s de 60 autres invit\u00e9s de marque, ont pris part \u00e0 cette table ronde.<\/p>\n<p><strong>Le tourisme comme facteur \u00e9conomique et d'attractivit\u00e9 <\/strong><\/p>\n<p>La ministre de l&#x27;\u00c9conomie, Daniela Schmitt, a soulign\u00e9 l&#x27;importance du tourisme pour la Rh\u00e9nanie-Palatinat. Elle a soulign\u00e9 que, ces derni\u00e8res ann\u00e9es, gr\u00e2ce \u00e0 des investissements consid\u00e9rables, des orientations importantes avaient \u00e9t\u00e9 donn\u00e9es \u00e0 la politique touristique \u2013 bien avant que les crises li\u00e9es \u00e0 la pand\u00e9mie de Covid-19 et les r\u00e9percussions g\u00e9opolitiques de la guerre en Ukraine ne placent le secteur face \u00e0 des d\u00e9fis majeurs. Malgr\u00e9 ces crises, elle y voit des opportunit\u00e9s : \u201e Les gens recherchent de plus en plus de calme et des moments de qualit\u00e9 pr\u00e8s de chez eux. \u201c Mme Schmitt a \u00e9galement soulign\u00e9 le r\u00f4le du tourisme dans l\u2019attractivit\u00e9 de la r\u00e9gion, ce qui est particuli\u00e8rement d\u00e9terminant dans la lutte contre la p\u00e9nurie de main-d\u2019\u0153uvre qualifi\u00e9e. Alexander Reichmann, directeur g\u00e9n\u00e9ral de la soci\u00e9t\u00e9 Ahorn Camp GmbH, a donn\u00e9 un aper\u00e7u sp\u00e9cifique du secteur du camping : \u201e Ce type de tourisme apporte des revenus aux villes, car les camping-caristes sont des touristes d\u00e9pensiers qui pratiquent principalement des vacances nationales. Dans le m\u00eame temps, il y a une p\u00e9nurie d\u2019emplacements ; il faut une strat\u00e9gie claire et davantage d\u2019emplacements mis \u00e0 disposition par les communes. \u201c<\/p>\n<p><strong>R\u00e9glementation et bureaucratie : obstacles pour les PME<\/strong><\/p>\n<p>Alexander Reichmann et J\u00fcrgen Vogel ont soulign\u00e9 la n\u00e9cessit\u00e9 d'\u00e9liminer les obstacles bureaucratiques. Reichmann a insist\u00e9 sur le fait que le secteur des petites et moyennes entreprises, et en particulier les entreprises familiales, souffrent de la densit\u00e9 r\u00e9glementaire croissante et du manque d'orientation de la politique municipale : \u201e Nous investissons et nous donnons tout ce que nous pouvons. Mais pour cela, nous avons besoin de plus de libert\u00e9 d'action et de reconnaissance. \u201c Vogel, de la Chambre de Commerce et d'Industrie, a ajout\u00e9 qu'une surr\u00e9glementation et la multitude de programmes de soutien ont souvent un effet plus freinateur : \u201e Moins de bureaucratie, moins de taxes et de cotisations \u2013 tel doit \u00eatre l'objectif. \u201c Tous deux ont appel\u00e9 \u00e0 un renforcement de la libert\u00e9 d'entreprendre afin de garantir que le Land de Rh\u00e9nanie-Palatinat reste un lieu d'activit\u00e9 \u00e9conomique attractif.<\/p>\n<p><strong>Demande de r\u00e9duction de la bureaucratie et d'une nouvelle culture du march\u00e9 du travail<\/strong><\/p>\n<p>Schmitt a soulign\u00e9 que le gouvernement avait d\u00e9j\u00e0 mis en \u0153uvre 57 mesures pour all\u00e9ger le fardeau de l'\u00e9conomie de taille moyenne. Parall\u00e8lement, elle a appel\u00e9 \u00e0 une attitude plus ouverte \u00e0 l'\u00e9gard de l'immigration qualifi\u00e9e et \u00e0 un plus grand \u201ed\u00e9sir de performance\u201c dans la soci\u00e9t\u00e9. \u201eNous devons davantage mettre en avant la valeur du travail et l'int\u00e9r\u00eat pour la responsabilit\u00e9\u201c, a-t-elle soulign\u00e9.<\/p>\n<p><strong>La reconnaissance et l'attitude comme facteurs d'avenir<\/strong><\/p>\n<p>Dans son discours de cl\u00f4ture, Schmitt a soulign\u00e9 l'importance de la reconnaissance envers les entreprises familiales, les petites et moyennes entreprises, ainsi que les exploitations agricoles et artisanales. Sa politique vise des solutions pragmatiques en dialogue avec les chambres et les associations. Parall\u00e8lement, elle a d\u00e9plor\u00e9 le manque d'engagement clair en faveur du site \u00e9conomique dans le d\u00e9bat soci\u00e9tal. Elle a appel\u00e9 \u00e0 une pens\u00e9e positive et tourn\u00e9e vers l'avenir afin de garantir la prosp\u00e9rit\u00e9 et la capacit\u00e9 d'innovation du pays. L'appel optimiste de Schmitt : \u201e Nous devons \u00e0 nouveau nous concentrer sur les succ\u00e8s communs et, ce faisant, \u00e9galement encourager la volont\u00e9 de performance pour relever les d\u00e9fis de l'avenir. \u201c<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_left wpb_content_element\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/ahorn-camp.de\/wp-content\/uploads\/2024\/10\/Aktuelles-Website-6.png\" class=\"vc_single_image-img attachment-full\" alt=\"Table ronde\" title=\"Table ronde\" srcset=\"https:\/\/ahorn-camp.de\/wp-content\/uploads\/2024\/10\/Aktuelles-Website-6.png 800w, https:\/\/ahorn-camp.de\/wp-content\/uploads\/2024\/10\/Aktuelles-Website-6-300x225.png 300w, https:\/\/ahorn-camp.de\/wp-content\/uploads\/2024\/10\/Aktuelles-Website-6-768x576.png 768w, https:\/\/ahorn-camp.de\/wp-content\/uploads\/2024\/10\/Aktuelles-Website-6-200x150.png 200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<h3 style=\"text-align: left\" class=\"vc_custom_heading vc_do_custom_heading\" >T\u00c9L\u00c9CHARGER<\/h3>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"https:\/\/ahorn-camp.de\/wp-content\/uploads\/2024\/10\/Pressemitteilung_Podiumsdiskussion.pdf\" target=\"_blank\" rel=\"noopener\">Communiqu\u00e9 de presse | PDF<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"https:\/\/www.dropbox.com\/scl\/fo\/bx0f1ffmnrfqmfd7b8u04\/AC2NOoh6PZ-t5gb8UAb0sxM?rlkey=x2vpsai73c891x0jcovltj7qp&amp;st=fjr9fusa&amp;dl=0\" target=\"_blank\" rel=\"noopener\">Images | Dropbox<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<h3 style=\"text-align: left\" class=\"vc_custom_heading vc_do_custom_heading\" >CONTACT PRESSE<\/h3>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>Franziska Reichmann<br \/>\nResponsable du Marketing<br \/>\nCourriel : f.reichmann@ahorn-camp.de<br \/>\nT\u00e9l. : +49 (0) 6232 \/ 10028-165<br \/>\nFax : +49 (0) 6232 \/ 10028-105<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Sous le titre \u201e Tourisme en RLP \u2013 Facteur \u00e9conomique r\u00e9gional \u2013 et bien plus encore ! \u201c, des experts issus des milieux \u00e9conomiques, du tourisme, de l'h\u00f4tellerie et du camping ont \u00e9chang\u00e9 avec l'invit\u00e9e d'honneur, Daniela Schmitt, ministre de l'\u00c9conomie, des Transports, de l'Agriculture et de la Viticulture, sur les d\u00e9fis et les opportunit\u00e9s actuels de ce secteur \u00e9conomique.<\/p>","protected":false},"author":2,"featured_media":25490,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[54,277],"tags":[],"class_list":["post-25489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-messetermine","category-pressemitteilungen"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Podiumsdiskussion mit hochkar\u00e4tigen G\u00e4sten bei Ahorn Camp<\/title>\n<meta name=\"description\" content=\"Experten aus Wirtschaft, Tourismus, Hotellerie und Campingbranche tauschten sich \u00fcber aktuelle Herausforderungen &amp; 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